(not)SAFE

V.01 ------------------ WELCOME TO (not)SAFE ------------------ // THE SHOP IS OPEN.

Nº001 / INTRO

At(not)SAFE,we'renotresponsiblefortheenvironment,yourhealth,humanrights,orfairtradeagreements.We'dbeterribleatthat.Whilewemayseemethicallyambiguous,realisticallywe'rejustnotgoingtolietoyouandpretendtobealtruisticormakingeffortstodoanygoodintheworldwithoutataxbreakattached.Allotherbrandsarethesame,trustus.Infact,themoreethicalacompanytellsyoutheyare,themorelikelythey'reprobablysecretlypayingtohavechildrenina3rdworldcountrybeatpuppieswithbagsofcoffeestolenfrommarginalizedfarmsrunbynativetribesoppressedbyapuppetgovernmentorsomething....(probably).Whenyoubuyourproductsitcomeswithonlyonepromise:youaregettingaproductwethinkisgoodforapricethatwethinkyou'llpaywithabsolutelyzeroconsiderationgiventothenegative(orpositive)impactsitcouldhaveontheworld,you,theCatholicchurch,...yougetit.It'snotthatwehatetheenvironment(althoughwequestionifitexistsatall)orwantimmigrantstobetakenadvantageofinasweatshop(but,tobeclearweAREINDIFFERENTiftheyare),it'sjustthattomakeourproductswefoundthatwedidn'tneedtoorwanttoputanythoughtintoanti-climateorimmigrant-denial.Ifwedidwe'dbesomethingdifferentandyou'dgosomewhereelsetobuyawesomestuff.Sowe'llletnerdsfigureouthowtokeeptherainforestfromburningandwe'lldoourpartbynotputtinganounceofthoughtintoit(thoughwehopewearen'tcontributing...again...wedon'tcareifweare....---noteinasmallwaygottathinkweare---).So,happytopastebuzzwordsatyoubutinsteadwe'rehonest;butpleasedon'tbuyanythingfromusbecauseofthat.Wewouldabsolutelydeceiveyouifwethoughtitwasbetter

Potentiallyworsefortheplanet...andmaybeworseforyou,honestly.

We're a brand first; which means if you don't buy anything it's your fault. The brand did it's job. Eventually we'll slap our name on something you want.

Nº002 / SHOP

When a size is gone, it is gone. We aren't keeping a waitlist.

$ / (humans)

Mission

Unless we can avoid it, ~25-45% of all our sales go to taxes, which probably funds wars and fraud. Anyway, we're keeping the rest. We didn't schedule a meeting to talk about corporate responsibility; in fact we didn't schedule a meeting to talk about anything. No one here talks to each other. We're not patting ourselves on the back and neither should you.

Nº001

Zero Social Responsibility

We don't recycle, we don't care who makes our products, and assume the environment is being harmed anyway. So, we're not likely to make a difference and promise never to try.

Nº002

Carbon-Curious

We don't recycle, we don't care who makes our products, and assume the environment is being harmed anyway. So, we're not likely to make a difference and promise never to try.

Nº003

Cruelty-Neutral

We don't want to explicitly do harm with our practices, but we don't want to know if we are, ya know.